Strategies to Reduce Healthcare Costs | CareATC

3 Reasons to Add Health Coaching to Your Onsite Primary Care Clinic

Written by CareATC | Mar 27, 2025 1:00:00 PM

Onsite primary care clinics have revolutionized employee healthcare access, delivering convenient medical services right where people work. However, to maximize the effectiveness of these facilities, forward-thinking companies are now integrating health coaching into their onsite clinic offerings.

Health coaching empowers employees to take proactive control of their health, leading to better outcomes, reduced healthcare costs, and a healthier workforce. Here are three reasons why you should consider adding health coaching to your onsite primary care clinic.

 

1. Health Coaching Improves Employee Engagement in Wellness Programs

Even with access to primary care, many employees struggle to adopt healthy habits that prevent chronic disease. This is where health coaching makes a difference.

According to a recent study, 62% of U.S. adults said they would participate in employer-sponsored health coaching if available through their job (Wilson, 2023). The most common health goals employees want to improve include:

  • Physical health & fitness (60%)
  • Better sleep (39%)
  • Nutrition & eating habits (36%)

By incorporating one-on-one coaching sessions into your onsite clinic, employees receive personalized support to reach their health goals. Higher participation means better long-term health outcomes and a greater return on investment for employers.

 

2. Health Coaching Reduces Chronic Disease Risks & Healthcare Costs

Chronic conditions such as diabetes, heart disease, and obesity are leading drivers of workplace absenteeism and rising healthcare costs. The good news? Health coaching has been proven to help prevent and manage these conditions.

A growing $7.6 billion industry, health coaching is being used by self-insured employers and healthcare insurers to improve employee health and cut claims costs (Business Wire, 2024). Coaches work alongside primary care providers to help employees implement sustainable lifestyle changes that lead to measurable improvements in:

  • Blood pressure
  • Cholesterol levels
  • Weight management
  • Metabolic function

By reducing health risks, employers benefit from fewer sick days, lower healthcare expenses, and improved productivity.

 

3. Flexible Coaching Options Make Care More Accessible

One of the biggest challenges in workplace wellness is ensuring that employees have the time and accessibility to participate. Unlike traditional medical appointments, health coaching offers flexible delivery options, including:

  • In-person at the onsite clinic
  • Virtual coaching via phone or video
  • Self-paced digital health coaching programs

Studies show that remote coaching is just as effective as face-to-face coaching, making it easier for employees to receive consistent support no matter their work schedule (Gordon et al., 2016). This flexibility ensures that employees can engage with their wellness journey in a way that works best for them.

 

Take Your Onsite Clinic to the Next Level

Now is the time to enhance your workplace wellness strategy with integrated health coaching. Investing in proactive, preventive care leads to better health outcomes for employees—and a stronger bottom line for businesses. Contact CareATC to explore how health coaching can transform your wellness programs today.

 

References

Business Wire. (2024, February 1). United States Health Coaching Market Report 2024: An industry worth $7.6 billion - virtual health coaching takes center stage in post-pandemic era - researchandmarkets.com. https://www.businesswire.com/news/home/20240201856336/en/United-States-Health-Coaching-Market-Report-2024-An-Industry-Worth-7.6-Billion---Virtual-Health-Coaching-Takes-Center-Stage-in-Post-Pandemic-Era---ResearchAndMarkets.com

Gordon, N. F., Salmon, R. D., Wright, B. S., Faircloth, G. C., Reid, K. S., & Gordon, T. L. (2016, July 7). Clinical effectiveness of lifestyle health coaching: Case study of an evidence-based program. American journal of lifestyle medicine. https://pmc.ncbi.nlm.nih.gov/articles/PMC6125027/

Wilson, L. (2023, September 21). Why are so many Americans seeking health and wellness coaching?. CivicScience. https://civicscience.com/why-are-so-many-americans-seeking-health-and-wellness-coaching/